{ "generated_at_utc": "2026-10-31T18:06:11Z", "version": "consumer 2.0 (free, logged-out captures)", "label": "Consumer-app observations of free, logged-out products. Not OpenAI/Gemini API experiments; the two are different measurements and are not identical.", "category": "Privacy-friendly web analytics", "target": "plausible", "question_set_hash": "628839011290", "targets_hash": "123e845204f0", "conditions": { "collected_on": "2026-10-31, about 1:35 PM to 2:00 PM US Eastern", "method": "A real, fresh Google Chrome 147 browser context per question (new cookie jar, no extensions, no saved login, no 1Password, no William profile), launched with Playwright on an isolated virtual display on a residential US connection. Each answer is read from the page DOM, the page chrome is stripped, and a screenshot of the answer is saved. No API is used for these rows.", "owner_direction": "William, about 1:15 PM ET: capture what a typical free, logged-out user sees, not his paid signed-in accounts. The earlier signed-in captures are kept as superseded_rows.", "logged_out": true, "plan": "free (no account)", "location": "United States, residential IP, America/New_York time zone, en-US. Google requests carry hl=en and gl=us.", "chatgpt": { "surface": "chatgpt.com home page, logged out, fresh chat per question. The default experience is used with no model or effort picker (none is shown to logged-out users); the composer sends the question as-is, and ChatGPT decides whether to search the web.", "memory": "off (no account)", "model_label": "none shown in the UI for logged-out users", "note": "Logged-out ChatGPT may ask a clarifying question or show 'Log in for advice tailored to you'. The answer text excludes that prompt. Source cards and 'Website:' links are recorded as cited URLs; the 'View sources' list is recorded as consulted URLs when it opened." }, "gemini": { "surface": "gemini.google.com/app, logged out, fresh chat per question", "memory": "off (no account)", "model_label": "Flash-Lite (shown by the mode picker for a logged-out visitor)", "note": "Logged-out Gemini shows inline site-name chips but no hyperlinks, so cited URLs are usually empty. That is what a visitor sees and is recorded as no_citations rather than treated as an error." }, "google": { "surface": "google.com/search (All tab) for the AI Overview; udm=50 for AI Mode; signed out", "note": "An AI Overview is generated per load and can differ between loads. Google redirect links (/goto?url=) inside the AI Overview and AI Mode are resolved to their destination URLs. Google sometimes shows a bot-check on AI Mode when several requests come from one IP; those rows are marked error and retried once with a delay." }, "variance": "One run per question per surface (run 1). AI answers vary between runs; one run is an observation, not a rate.", "not_comparable": "These are consumer-app observations of free products. The OpenAI and Gemini API experiments in the parent results.json use different models and no search UI, and are not identical to what people see here." }, "summary": { "chatgpt": { "rows": 10, "ok": 10, "error": 0, "no_overview": 0, "plausible_mentioned": 10, "plausible_recommended_rule_based": 9, "plausible_domain_cited": 9, "answers_with_no_citations": 0 }, "gemini": { "rows": 10, "ok": 10, "error": 0, "no_overview": 0, "plausible_mentioned": 10, "plausible_recommended_rule_based": 7, "plausible_domain_cited": 0, "answers_with_no_citations": 10 }, "google_ai_overview": { "rows": 10, "ok": 10, "error": 0, "no_overview": 0, "plausible_mentioned": 10, "plausible_recommended_rule_based": 3, "plausible_domain_cited": 7, "answers_with_no_citations": 1, "ai_overview_shown": 10, "plausible_in_organic_top10": null, "organic_top10_captured_rows": 0 }, "google_ai_mode": { "rows": 10, "ok": 10, "error": 0, "no_overview": 0, "plausible_mentioned": 10, "plausible_recommended_rule_based": 5, "plausible_domain_cited": 7, "answers_with_no_citations": 0 } }, "current_row_errors": [], "integrity_problems": [], "rows": [ { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q01", "intent": "discovery", "question": "What are the best privacy-friendly alternatives to Google Analytics for a small business website?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:32:17Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae625ff-452c-83ea-81ff-d1ea2d073ced", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q01.txt", "answer_chars": 5316, "screenshot": "shots/chatgpt-q01.png", "screenshot_bytes": 195516, "cited_urls": [ { "url": "https://plausible.io/", "text": "plausible.io", "original_url": "https://plausible.io/?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://usefathom.com/", "text": "usefathom.com", "original_url": "https://usefathom.com/?utm_source=chatgpt.com", "domain": "usefathom.com" }, { "url": "https://matomo.org/", "text": "matomo.org", "original_url": "https://matomo.org/?utm_source=chatgpt.com", "domain": "matomo.org" }, { "url": "https://umami.is/", "text": "umami.is", "original_url": "https://umami.is/?utm_source=chatgpt.com", "domain": "umami.is" }, { "url": "https://www.simpleanalytics.com/", "text": "simpleanalytics.com", "original_url": "https://www.simpleanalytics.com/?utm_source=chatgpt.com", "domain": "simpleanalytics.com" }, { "url": "https://www.cloudflare.com/web-analytics/", "text": "cloudflare.com/web-analytics", "original_url": "https://www.cloudflare.com/web-analytics/?utm_source=chatgpt.com", "domain": "cloudflare.com" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 10, "target_recommended_rule_based": true, "target_recommendation_snippet": "Plausible: Best balance of simplicity, useful reporting, privacy, and affordability.", "target_cited": true, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "fathom", "simple_analytics", "matomo", "umami", "ga4" ], "brands_recommended_rule_based": [ "plausible", "fathom", "matomo" ], "brand_domains_cited": [ "plausible", "fathom", "simple_analytics", "matomo", "umami" ], "cited_domains": [ "plausible.io", "usefathom.com", "matomo.org", "umami.is", "simpleanalytics.com", "cloudflare.com" ], "competitor_domains_cited": [ "usefathom.com", "matomo.org", "umami.is", "simpleanalytics.com", "cloudflare.com" ], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": true, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 'View sources' list not captured" }, { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q02", "intent": "discovery", "question": "Which website analytics tools work without tracking cookies and do not need a consent banner?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:32:52Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae62628-463c-83ea-8730-dd03f0e4262d", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q02.txt", "answer_chars": 3754, "screenshot": "shots/chatgpt-q02.png", "screenshot_bytes": 183655, "cited_urls": [ { "url": "https://plausible.io/", "text": "plausible.io", "original_url": "https://plausible.io/?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://usefathom.com/", "text": "usefathom.com", "original_url": "https://usefathom.com/?utm_source=chatgpt.com", "domain": "usefathom.com" }, { "url": "https://umami.is/", "text": "umami.is", "original_url": "https://umami.is/?utm_source=chatgpt.com", "domain": "umami.is" }, { "url": "https://www.simpleanalytics.com/", "text": "simpleanalytics.com", "original_url": "https://www.simpleanalytics.com/?utm_source=chatgpt.com", "domain": "simpleanalytics.com" }, { "url": "https://www.cloudflare.com/web-analytics/", "text": "cloudflare.com/web-analytics", "original_url": "https://www.cloudflare.com/web-analytics/?utm_source=chatgpt.com", "domain": "cloudflare.com" }, { "url": "https://matomo.org/", "text": "matomo.org", "original_url": "https://matomo.org/?utm_source=chatgpt.com", "domain": "matomo.org" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 5, "target_recommended_rule_based": true, "target_recommendation_snippet": "Plausible: Best balance of useful marketing analytics and privacy.", "target_cited": true, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "fathom", "simple_analytics", "matomo", "umami" ], "brands_recommended_rule_based": [ "plausible", "umami" ], "brand_domains_cited": [ "plausible", "fathom", "simple_analytics", "matomo", "umami" ], "cited_domains": [ "plausible.io", "usefathom.com", "umami.is", "simpleanalytics.com", "cloudflare.com", "matomo.org" ], "competitor_domains_cited": [ "usefathom.com", "umami.is", "simpleanalytics.com", "cloudflare.com", "matomo.org" ], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": true, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 'View sources' list not captured" }, { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q03", "intent": "comparison", "question": "Plausible vs Fathom vs Simple Analytics - which one should I choose for a small blog?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:33:27Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae6264e-2fb8-83ea-a3b8-a452968a50ab", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q03.txt", "answer_chars": 3626, "screenshot": "shots/chatgpt-q03.png", "screenshot_bytes": 170192, "cited_urls": [ { "url": "https://plausible.io/", "text": "Plausible website", "original_url": "https://plausible.io/?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://usefathom.com/", "text": "Fathom website", "original_url": "https://usefathom.com/?utm_source=chatgpt.com", "domain": "usefathom.com" }, { "url": "https://www.simpleanalytics.com/", "text": "Simple Analytics website", "original_url": "https://www.simpleanalytics.com/?utm_source=chatgpt.com", "domain": "simpleanalytics.com" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 10, "target_recommended_rule_based": true, "target_recommendation_snippet": "For a small blog, I'd choose Plausible unless your absolute priority is having the simplest possible dashboard or getting the most generous free plan.", "target_cited": true, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "fathom", "simple_analytics", "ga4" ], "brands_recommended_rule_based": [ "plausible", "fathom", "simple_analytics" ], "brand_domains_cited": [ "plausible", "fathom", "simple_analytics" ], "cited_domains": [ "plausible.io", "usefathom.com", "simpleanalytics.com" ], "competitor_domains_cited": [ "usefathom.com", "simpleanalytics.com" ], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": true, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 'View sources' list not captured" }, { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q04", "intent": "comparison", "question": "What is the difference between Matomo and Plausible for a company that needs GDPR-friendly analytics?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:34:05Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae6266d-4c6c-83ea-8191-07152f2e746f", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q04.txt", "answer_chars": 7545, "screenshot": "shots/chatgpt-q04.png", "screenshot_bytes": 165653, "cited_urls": [ { "url": "https://matomo.org/plausible-vs-matomo/", "text": "Matomo comparison", "original_url": "https://matomo.org/plausible-vs-matomo/?utm_source=chatgpt.com", "domain": "matomo.org" }, { "url": "https://plausible.io/docs/compliance", "text": "Plausible documentation", "original_url": "https://plausible.io/docs/compliance?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://plausible.io/", "text": "Plausible Analytics", "original_url": "https://plausible.io/?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://matomo.org/", "text": "Matomo Analytics", "original_url": "https://matomo.org/?utm_source=chatgpt.com", "domain": "matomo.org" }, { "url": "https://plausible.io/compliance", "text": "Plausible GDPR and compliance documentation", "original_url": "https://plausible.io/compliance?utm_source=chatgpt.com", "domain": "plausible.io" }, { "url": "https://matomo.org/guide/manage-matomo/privacy/", "text": "Matomo privacy documentation", "original_url": "https://matomo.org/guide/manage-matomo/privacy/?utm_source=chatgpt.com", "domain": "matomo.org" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 21, "target_recommended_rule_based": true, "target_recommendation_snippet": "My short recommendation: Choose Plausible if your priority is simple, low-maintenance GDPR-friendly analytics.", "target_cited": true, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "matomo", "ga4" ], "brands_recommended_rule_based": [ "plausible", "matomo" ], "brand_domains_cited": [ "plausible", "matomo" ], "cited_domains": [ "matomo.org", "plausible.io" ], "competitor_domains_cited": [ "matomo.org" ], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": true, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 'View sources' list not captured" }, { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q05", "intent": "recommendation", "question": "I run a small online store on Shopify and want simple, privacy-friendly analytics. Which tool would you recommend?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:38:04Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae62762-9258-83ea-a26d-24432f4846b7", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q05.txt", "answer_chars": 1931, "screenshot": "shots/chatgpt-q05.png", "screenshot_bytes": 203458, "cited_urls": [ { "url": "https://plausible.io/", "text": "Visit Plausible Analytics", "original_url": "https://plausible.io/?utm_source=chatgpt.com", "domain": "plausible.io" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 7, "target_recommended_rule_based": true, "target_recommendation_snippet": "Plausible – best overall balance of simplicity, privacy and Shopify support.", "target_cited": true, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "fathom", "simple_analytics", "matomo", "ga4" ], "brands_recommended_rule_based": [ "plausible", "ga4" ], "brand_domains_cited": [ "plausible" ], "cited_domains": [ "plausible.io" ], "competitor_domains_cited": [], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": false, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 'View sources' list not captured" }, { "surface": "chatgpt", "surface_label": "ChatGPT web app, free and logged out (chatgpt.com), default model", "observation_type": "consumer-app observation (not an API experiment)", "current": true, "run": 1, "question_id": "q06", "intent": "recommendation", "question": "What is the cheapest privacy-focused analytics tool for a website with about 50,000 monthly visitors?", "status": "ok", "error": "", "logged_out": true, "plan": "free (no account)", "browser": "Google Chrome 147 (Playwright-launched, fresh incognito-style context, no cookies, no extensions, no signed-in profile)", "location": "United States (residential IP, Eastern time zone); Google requests use hl=en gl=us", "retried": false, "captured_at_utc": "2026-10-31T17:38:38Z", "conditions": { "conversation_url_logged_out": "https://chatgpt.com/uc/6ae62782-d074-83ea-855d-59c9df1db316", "url": null, "model_shown_in_ui": "none (logged-out ChatGPT shows no model or effort picker)", "memory": "off (no account)", "tool": "default web search (no manual tool selection)" }, "answer_file": "answers/chatgpt-q06.txt", "answer_chars": 1633, "screenshot": "shots/chatgpt-q06.png", "screenshot_bytes": 142023, "cited_urls": [ { "url": "https://umami.is/pricing", "text": "Umami pricing", "original_url": "https://umami.is/pricing?utm_source=chatgpt.com", "domain": "umami.is" }, { "url": "https://www.cloudflare.com/web-analytics/", "text": "Cloudflare Web Analytics", "original_url": "https://www.cloudflare.com/web-analytics/?utm_source=chatgpt.com", "domain": "cloudflare.com" }, { "url": "https://usefathom.com/pricing", "text": "Fathom pricing", "original_url": "https://usefathom.com/pricing?utm_source=chatgpt.com", "domain": "usefathom.com" } ], "consulted_urls": [], "target_mentioned": true, "target_mention_count": 1, "target_recommended_rule_based": false, "target_recommendation_snippet": null, "target_cited": false, "target_in_sources_consulted": false, "brands_mentioned": [ "plausible", "fathom", "simple_analytics", "umami" ], "brands_recommended_rule_based": [ "fathom", "umami" ], "brand_domains_cited": [ "fathom", "umami" ], "cited_domains": [ "umami.is", "cloudflare.com", "usefathom.com" ], "competitor_domains_cited": [ "umami.is", "cloudflare.com", "usefathom.com" ], "consulted_domains": [], "competitor_domains_consulted": [], "ordered_list": true, "bullet_list": false, "table": false, "no_brand_recommended": false, "no_citations": false, "citation_source": "link anchors inside the answer (website links and source cards); 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