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Question 3: Plausible vs Fathom vs Simple Analytics - which one should I choose for a small blog?

Google Search, AI Overview block, captured 2026-10-31 17:52:09 UTC

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The answer

For a small blog, Plausible is usually the best all-around choice, while Simple Analytics or Fathom suit specific preferences.

Quick Comparison

FeaturePlausibleFathomSimple Analytics
Best ForContent blogs, SEO tracking, and open-source trustMulti-site management or ultra-minimal dashboardsStrict EU data minimization and plain-language stats
Data HostingEU-hosted (Hetzner in Germany)Canadian company (optional EU isolation)EU-hosted (Netherlands)
Open Source / Self-HostedYes (Community Edition is free to self-host)No (Closed-source SaaS)No (Tracks are public, product is closed)
Starting Price~$9–$19/month (scales by pageviews)~$14–$15/month (covers multiple sites)Free tier available / Paid plans ~$20/mo

Which One Should You Choose?

Choose Plausible if:

You care about SEO and content: Plausible has a direct integration with Google Search Console, which lets you see which Google search queries bring people to your blog posts.

You like open-source options: It is transparently built, and you can self-host it for free via the Plausible Community Edition if you have technical skills.

You want a straightforward 1-site plan: It is clean, lightweight, cookieless, and does not require a GDPR consent banner.

Choose Fathom if:

You run more than one small site/blog: Fathom’s flat-rate pricing covers multiple domains under a single subscription, making it cheaper if you juggle several side projects.

You want zero-maintenance simplicity: It has a deliberately small feature set that is hard to misread or get bogged down in.

Choose Simple Analytics if:

You want a free tier for a tiny hobby blog: If your traffic is very low, their free tier lets you get started without paying.

Strict privacy is your top priority: Based in the Netherlands, they drop IP addresses completely and avoid cookies or persistent device identifiers by default.

To help narrow it down, tell me:

Roughly how many pageviews does your blog get per month?

Are you running multiple blogs or just one?

Text as shown by the app, with page buttons and source badges removed. Marked yellow: the brand; underlined: competitors.

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